Kurzantwort
The distributor questionnaire should capture company type, territory, channel mix, quantity range, sample needs and launch timing in one form. That is enough for sales to respond without asking the buyer to restate the basics.
Buyer Takeaways
- Use one form for the basics, not five separate emails.
- Include company role and territory up front.
- Keep the questionnaire short enough that a buyer will actually finish it.
Procurement Detail
What the form should do
The form should tell sales who the buyer is, what the market is and how the product is expected to be sold.
What not to over-ask
Long forms are ignored. Keep only the fields that actually change the commercial answer.
Use it as a routing tool
A good questionnaire helps the brand decide whether the inquiry belongs with a distributor, retailer or a different account path.
Suchthemen
RFQ Checkliste
Vor dem RFQ nutzen
Wir sammeln die Felder, die Sales vor einem Angebot braucht.
- Markt und Kanal Land, Store-Typ und Rolle steuern Follow-up.
- Serien auswählen Wählen Sie Programme aus dem B2B-Katalog.
- Menge schätzen Kartons, Cases oder Stückzahlen reichen zuerst.
- Sales bestätigt Preis, Bestand, Lieferzeit und Muster bestätigt das Team.
Preis, MOQ und Lieferfenster bestätigt das Sales-Team nach RFQ-Prüfung.
Wholesale-Angebot anfragen