Respuesta breve
The distributor questionnaire should capture company type, territory, channel mix, quantity range, sample needs and launch timing in one form. That is enough for sales to respond without asking the buyer to restate the basics.
Claves para compradores
- Use one form for the basics, not five separate emails.
- Include company role and territory up front.
- Keep the questionnaire short enough that a buyer will actually finish it.
Detalle de compra
What the form should do
The form should tell sales who the buyer is, what the market is and how the product is expected to be sold.
What not to over-ask
Long forms are ignored. Keep only the fields that actually change the commercial answer.
Use it as a routing tool
A good questionnaire helps the brand decide whether the inquiry belongs with a distributor, retailer or a different account path.
Temas de búsqueda
Checklist RFQ
Usa este artículo antes del RFQ
Recolectamos los datos que ventas necesita antes de cotizar.
- Mercado y canal País, tipo de tienda y rol del comprador orientan el seguimiento.
- Series de interés Elige una o más series del catálogo B2B.
- Cantidad estimada Cartones, cajas o unidades sirven para la primera revisión.
- Ventas confirma Precio, stock, plazo y muestras se confirman por el equipo.
Precio mayorista, MOQ y plazos se confirman por ventas después del RFQ.
Solicitar cotización mayorista